
It's easy to pick a brisket for a centerpiece, the next step is figuring out how to actually make it shine.
Good news: brisket doesn’t have to be complicated. With the right prep and a few of our own farm-tested tips, you’ll have a meal that tastes like it took all day (because it did) but feels surprisingly doable.
Selecting the Brisket
Not all briskets are created equal. Look for one with a good fat cap, that layer of fat on top that keeps everything moist and rich as it cooks.
The size? Plan on about a pound per person. Remember, brisket shrinks down as it cooks. If you’re feeding a crowd, go bigger. Leftovers are never a bad thing, especially in my house!
You can also decide whether to buy a whole brisket or a smaller cut. The flat is leaner and slices beautifully, while the point is fattier and especially flavorful. Whole brisket gives you both and plenty of options. If I had to pick I'd go with the whole or the point, but the flat will be done slightly sooner.
And here’s where I can’t help myself: Creamery Creek Dry Aged Brisket. Farm-raised, no antibiotics, no hormones, and fed on crops we grow ourselves. It’s the foundation that makes everything else better. Try it, you won't regret it! Need something extra - try our creekreserve Brisket, aged over 28+ days!
Seasonings and Rubs
The classic brisket rub usually includes kosher salt, black pepper, garlic powder, onion powder, and paprika. That’s a solid place to start.
Here’s Justin’s secret: a base layer of plain yellow mustard. Yep, the cheap kind you already have in the fridge. Rub it on first, then sprinkle your seasonings. It's a vinegary tangy binder that totally disappears in the cooking process. It holds the seasonings right on the brisket through the whole cook. Somehow, it just works. Don’t ask me why, it just does! :)
Want to get creative? Add crushed garlic, fresh herbs, or even a little brown sugar or honey for balance. The key is layering flavors so they build as the meat cooks.
Cooking Methods
There are lots of ways to cook brisket, and each has its place, depending on your comfort level and tools available.
Smoking: The traditional route. Low and slow, soaking up hardwood flavor until the brisket is tender and smoky. This is our go-to, and we use a pellet smoker because I can turn it off with bluetooth - a feature every one should consider if you're not a grill sitter!
Oven Roasting: Great control over temperature and plenty of pan juices to turn into sauce.
Slow Cooker: The easiest set-it-and-forget-it method. Not flashy, but it gets the job done.
At our house, we’ve made plenty of briskets on our Traeger, but our favorite is now the Yoder Pellet Grill. American-made, high quality, and a surprise birthday gift for Justin that turned into a family favorite. It’s a reminder that the right tools make cooking more fun.
Ready to Cook?
Prepping a brisket is half the fun. Once you’ve got the meat, the rub, and your cooking method sorted out, the rest is just time and trust.
Brisket “Done” Temperatures
Target internal temp: 195°F–203°F - That’s the sweet spot where the collagen fully breaks down and the meat turns tender instead of tough.
Pull temp: Around 200°F - Take it off when it’s probe-tender, meaning a thermometer slides in with little resistance, almost like warm butter.
Rest time: At least 30–60 minutes (up to 2 hours if wrapped and in a cooler)
Resting lets the juices redistribute so you don’t lose them all when slicing.
Expert Tips from the Farm
Be Patient: Brisket takes time. Don’t rush it.
Rest Before Slicing: Let it sit after cooking so the juices redistribute. It makes all the difference.
Use a Thermometer: Guessing is risky. A good thermometer will tell you when it’s truly done.
BONUS TIP: A light spritz of apple cider vinegar halfway through cooking helps keep the bark moist and flavorful.
In Brisket Recipes and Fun Sides, I’ll share my favorite holiday recipes, side dishes, and even leftover ideas that will carry you well past the big meal. These are the kind of meals that need all the supporting characters and we have some suggestions!
Tell me how it goes for you, I love hearing about our beef in the wild!
XOXO,
Louisa
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